Assignment 2 – Comparative analysis
Grade value: 15% for essay + 5% for peer review
Word count: approx. 1000-1200 words (4-5 double-spaced typed pages)
This assignment requires you to undertake a comparative analysis of two works of graphic design: the image you described in your formal analysis assignment, and one other image, which MUST also be from our textbook. You will compare these two works in a formal essay.
The basis for the comparison between your two images is up to you to decide, and will form the basis for your analysis: there must be some link or kinship between the two images, however, that make your choice more than simply random:
Whatever the basis you identify for your comparison, you must take this as the starting -point for a deeper analysis of how these two images work: what can their similarities or differences tell us about these designs, their approach, the contexts for which they were created, the aims of their designers, etc.?
If they are from a shared design movement, what do the similarities (and indeed the differences) tell us about the ideas/aims of that movement?
If they are from different times and movements, how do they differ in their approach to the same formal/subject matter, or the same kind of task (propaganda, advertising, logo design, theatrical poster, etc.)? And what conclusions (about their historical context, purpose, audience, etc.) can we draw from the ways in which they differ?
You are not expected to do extensive outside research for this paper beyond what is given in our textbook, although any sources you do use (including the textbook) must be properly formatted and cited.
Wikipedia is not a legitimate source for academic papers. Do not use it as a research source for this paper.
You must submit a draft by Feb. 8 in order to be matched with a partner for peer review; you cannot do a peer review without having submitted a draft of your own.
Your peer-review of your partner’s paper must be submitted online by Monday Feb. 15. Your peer review should take the form of general comments and specific suggestions on your partner’s draft; you may suggest specific copy- edits, but the main point is to focus on the substantive content to help improve their argument.
Your own finished, revised comparative analysis must be submitted by the beginning of class on Monday, February 22.
* Because of the nature of the peer-review process, there will be no late assignments accepted for the draft submission or peer review aspects of the assignment. Late submissions (with appropriate penalties) will only be accepted for the comparative analysis itself (i.e., the one you submit to the instructor/TAs on Feb. 22).
“Knoll Herbert Matter Poster” by Eero Saarinen
Normandie/ A.M cassandre/1935.Poster. Color Lithpgraph